Creativity
Something A Little Different
You know when you eat too much cheese and you turn into a human blob of bloating and immobility? I feel like we’ve all eaten too much cheese. We’re encumbered. Some of us are encumbered with children or spouses, others encumbered with silence and stillness. They’re two sides of the same coin. You can’t have (…)
Remote Bartending Is A Thing Now
Few years ago, I had my own column at Inc. Inc sold my email address to some company named Meltwater that has since distributed it to every bad PR company in the Western Hemisphere. No matter how many requests I make to be removed (and how many years go by that I am no longer an Inc (…)
Will You Write This For Us?
This week an old friend asked if I’ve been thinking about how we’ll look back at this period in 5-10 years. I laughed at him. No, I am not. But if you’re finding yourself in a position to proactively reflect, I hope you’re also spending some of that time keeping a record of what you see right now. (…)
How To Poke A Hole
This week a friend of mine quit the online business world, quit self-help, and quit thought leadership. I encouraged his quitting because I don’t believe you should do things that aren’t aligned with who you are. But some of the reasons he cited for quitting were disturbing because they’re the same reasons I often want to bail (…)
Slow Down
One of the greatest American contradictions is, “more is better.” We know it is not. We know, “a greater variety of choices actually makes us feel worse.” Schwartz, Barry. The Paradox of Choice, pp122-3. It’s why the best retailers, merchandisers, and marketers all seek to reduce your options. Choose this one – is the message at the heart (…)
A Few Things I’ve Learned About Writing
So, I’m knee-deep in book writing after a two-month hiatus of non-stop existential crises and some actual crises. I know they say circumstances are never ideal for creativity, but calmer would be nice. I heard Adam Grant say in an interview once that he used to write term papers in college while his roommate threw parties and it (…)
It’s Time To Start Writing
Writing is weird. It’s weird because in order to do it (well) you need long stretches of uninterrupted time. But when you get those long stretches of uninterrupted time, you go into a mental mind-fuckery of all the reasons why you can’t possibly write. And I blame Lizzy. Lizzy is the (not so) lovable asshole (…)
The Secret Marketing Tactics That Every Succesful Brand Knows
Actionable tactics. That’s what they tell you. More tactics! Whenever I give a talk, the conference organizers are like the tactics police: ACTIONABLE. WE NEED ACTIONABLE STUFF HERE OK. I love tactics too. I don’t want to go learn about SEO and someone gives me a shpiel on how I need to trust myself and (…)