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A Few Things I’ve Learned About Writing

So, I’m knee-deep in book writing after a two-month hiatus of non-stop existential crises and some actual crises. I know they say circumstances are never ideal for creativity, but calmer would be nice. I heard Adam Grant say in an interview once that he used to write term papers in college while his roommate threw parties and it (…)

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What Happens When You Put Lazy Content Out There For a Click

A friend of mine has this fantastic online business idea. When he was explaining how he was going to grow it, he said something that hit me after we got off the phone: “I’ll just hire some writers to churn out some content for $150.” NO. No. No. nonononononononoooooooooo Listen, my inner Robber Baron gets it. (…)

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it's time to start writing

It’s Time To Start Writing

Writing is weird. It’s weird because in order to do it (well) you need long stretches of uninterrupted time. But when you get those long stretches of uninterrupted time, you go into a mental mind-fuckery of all the reasons why you can’t possibly write. And I blame Lizzy. Lizzy is the (not so) lovable asshole (…)

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The Problem With “Tell Your Story”

When we read Crime and Punishment in college, my professor spent a full month on the significance of the confession. Not Raskolnikov’s because I don’t want to tell you if he confesses or not if you haven’t read it. But the act of confession itself. Like saying the truth out loud. Apparently, St. Augustine was big on (…)

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Should You Use Clickbait to Get People to Read Your Stuff?

Should good people resort to using clickbait? If exaggerating claims with your headlines works, is it wrong to do it? Margo explains the role of a headline

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Why Does All My Writing Suck?

On those days when you feel like a hack, don’t listen to your thoughts.

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The Single Most Important Skill You Need To Be Culitvating in 2019

AMENITY LOUNGE SATURDAY 1-4PM Just a friendly reminder we will be having a birthday party for our son in the amenity lounge on Saturday from 1-4PM. We know the space can’t be reserved, so we hope this doesn’t interfere with anyone’s plans! Thanks so much! If this opener made you want to vomit in your (…)

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HAMYAW Hillary and Margo Yell at Websites

Hillary and Margo YELL AT WEBSITES: #HAMYAW is here

It was a cold and rainy night in Manhattan. Two well-dressed women were out for dinner when they decided to class-it-up and get some cheap beer at a local pub. And that night. Magic happened. Woman #1, who we will heretofore refer to as “Margo,” was lamenting how awkward and weird she is on camera, (…)

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