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Creativity

Will You Write This For Us?

This week an old friend asked if I’ve been thinking about how we’ll look back at this period in 5-10 years. I laughed at him. No, I am not. But if you’re finding yourself in a position to proactively reflect, I hope you’re also spending some of that time keeping a record of what you see right now. (…)

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How To Poke A Hole

This week a friend of mine quit the online business world, quit self-help, and quit thought leadership. I encouraged his quitting because I don’t believe you should do things that aren’t aligned with who you are. But some of the reasons he cited for quitting were disturbing because they’re the same reasons I often want to bail (…)

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Slow Down

One of the greatest American contradictions is, “more is better.” We know it is not. We know, “a greater variety of choices actually makes us feel worse.” Schwartz, Barry. The Paradox of Choice, pp122-3. It’s why the best retailers, merchandisers, and marketers all seek to reduce your options. Choose this one – is the message at the heart (…)

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A Few Things I’ve Learned About Writing

So, I’m knee-deep in book writing after a two-month hiatus of non-stop existential crises and some actual crises. I know they say circumstances are never ideal for creativity, but calmer would be nice. I heard Adam Grant say in an interview once that he used to write term papers in college while his roommate threw parties and it (…)

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It’s Time To Start Writing

Writing is weird. It’s weird because in order to do it (well) you need long stretches of uninterrupted time. But when you get those long stretches of uninterrupted time, you go into a mental mind-fuckery of all the reasons why you can’t possibly write. And I blame Lizzy. Lizzy is the (not so) lovable asshole (…)

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The Secret Marketing Tactics That Every Succesful Brand Knows

Actionable tactics. That’s what they tell you. More tactics! Whenever I give a talk, the conference organizers are like the tactics police: ACTIONABLE. WE NEED ACTIONABLE STUFF HERE OK. I love tactics too. I don’t want to go learn about SEO and someone gives me a shpiel on how I need to trust myself and (…)

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Why We Need To Stop Trying To Do Things Right

Our obsession with “getting it right” is holding us back from doing our best work and preventing us from doing the ONE thing we actually need to do to grow.

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How To Deal With Creative Embarrassment

Have you ever put something out you thought was AMAZING and then the world was like, “this sucks?”

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