Entrepreneurship

Thinking About Starting a Lifestyle Business? Here’s Why You Should

With the rise of startups and the insane unicorn returns that have come with them, “lifestyle business” has become a dirty word. A polite way of saying “doesn’t make money” or “not a real business.” It’s not altogether wrong. Since Tim Ferriss’s breakout hit, 4 Hour Work Week, thousands of idealists have flocked to Southeast Asia to “escape…

Read More

When Business Sucks And It’s Hard

We were in a van. Packed in like sardines. It was the perfect setting for my favorite pastime: eavesdropping. Paul Graham says you can judge a place by what you eavesdrop and this van was no exception. Listening intently, I heard a woman turn to the man next to her and say, “The hotel business seems really…

Read More

Does A Blog Really Matter For Your Business?

It’s like online marketing bible. “WRITE MORE!! START A BLOG! TELL YOUR STORY!!!” Every content marketer worth their weight in gold will tell you you’re an idiot if you don’t have a blog. “You gotta put your work out there!”  Where is there? I’m not sure, but I know the cool kids are there. “You…

Read More

You Should Start A Podcast (And Other Things You “Should” Do)

If I had a dollar for every genius who told me, “you should start a podcast!” I’d be a wealthy woman. They’re the same geniuses who told me I “really should do” a YouTube channel, Instagram quote pictures, and (my personal favorite) QR codes. People in the peanut gallery are always eager to tell you…

Read More

Why ‘Start With Why’ Is Bad Advice

Have you ever asked a teenage girl what qualities she wants in a husband? I have. And the list is…curious. “I mean obviously, he has to be taller than me. And he needs to be into the same stuff as me because like if he’s not it’ll be a problem. He has to like Talenti (Sea Salt…

Read More

The Secret Advantage of Peer Pressure

When you’re a kid they warn you about “peer pressure.” I remember being very concerned about this. One day a kid would come up to me and ask me to do drugs. And I’d be like “NO!” and make my 4th-grade class proud! I was a cute little 4th grader. As you know from your…

Read More
happy kid play superhero having fun

Why You Need To Go Back To Trusting Your Instincts and Start Having Fun

One the most destructive things no one talks about is when you stop trusting your instincts. It happens at different times for each of us, but it always the same shift. You go from “this is fun!” ——> “oh sh*t, there are consequences.” For a lot of us, school is the culprit behind this shift.…

Read More

When People Who Aren’t Your Target Market Read Your Work

It was midday when I saw it. His name came through and I thought, “Whoa. I am a big deal now.” Like an idiot, I was still getting every email subscription notification sent to me personally and was watching them come in like a teenager waiting for her crush to call. I barely had 200…

Read More